Do you have a Web Presence ? or Do you just have a website?

Do you have a Web Presence ? or Do you just have a website?

So your business has a website out their somewhere in cyberspace, well that’s nice but does your business have a web presence? Most business have a website these days but is it bringing them any business, can a customer find you when they want your product or service?

One of the news feeds I subscribe to was talking about a new Harris survey that said almost 60% (59%) said they used search engines when reaching  local businesses that figure jumped to 83 % for people 35 and under (about 50% of the buying population), less than 10% said they relied on  the merchants website. Having a website is a start but it, doesn’t mean you have a web presence, you may be on the internet but that doesn’t mean you are doing any internet marketing.

Whats more 39% of the respondents said they would travel between 15 and 30 miles away to try a new business. If you want to capture your share of that business and you realize that having a website out there in cyberspace floating around  is not doing internet marketing but you don’t know how or where to start, start here!

I feel the need to repeat less than 10% said they relied on the merchants website. Are you even chasing the 10%?  If you want to prosper  ( or maybe even just survive) in this economy you need to be aggressively doing internet marketing.

Author: Rick Chapin

Having spent most of my adult life engaged in sales and marketing as well as a decade of preparing income tax returns for small businesses, individuals and real estate investors. Running your own business is not easy, you must utilize all the tools available to aid in your business development, I believe your personal development is equally important. I have for many years had knowledge and interest in small and medium sized businesses as it relates to allowable deductions, tax deferred exchanges and other tax treatments, I have also, for many years invested in books, tapes/cds for inspiration and motivation, so it seemed a natural fit for me to become involved in aiding in people in business development as well as their personal development.

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