Seriously I am really talking to Businesses that still don’t have a Facebook Business Page.

I can’t believe I am still running into some businesses that don’t have a Facebook business page.
Friday afternoon I was talking on the phone with a business owner and asked if her social media marketing campaigns were profitable for her business. Her response was not at all. She has a Facebook page she said but it was just a waste of time. While she was answering my question detailing her social media marketing activity I was searching for her companies Facebook business page, what I found was just an account in the companies name, no business page.
Your personal page is not a place for your business posts, no wonder she had no results, most of her friends probably blocked her posts so no message was getting out.
Now don’t get me wrong as I have stated in previous post I do not in any way advocate a facebook business (fan) page taking the place of your website. On the contrary I think you should have as many social media, business directory sites and so on driving traffic to your website (provided your website is your “hub” you want to send them to).
If you don’t have the time or resources within their company to set up and/or manage your companies  social media campaigns you should outsource the management to professionals.

Author: Rick Chapin

Having spent most of my adult life engaged in sales and marketing as well as a decade of preparing income tax returns for small businesses, individuals and real estate investors. Running your own business is not easy, you must utilize all the tools available to aid in your business development, I believe your personal development is equally important. I have for many years had knowledge and interest in small and medium sized businesses as it relates to allowable deductions, tax deferred exchanges and other tax treatments, I have also, for many years invested in books, tapes/cds for inspiration and motivation, so it seemed a natural fit for me to become involved in aiding in people in business development as well as their personal development.

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