Why Do You Want to Start a Business Anyway?

You can’t just wake up one morning and decide to start a business. You need to think carefully about the type of business that will be right for you.

So maybe you’re tired of working in a corporate setting, you might decide, “I want to start my own business.” But it’s important for you to be much more specific. Figure out your “why”. Why do you want to start your own business? What benefit will it bring you? Is it more freedom that you want or do you want more money? Is it the pride of ownership you crave? The tax benefits, job security, financial independence or are you just trying to get away from a terrible boss?

Understanding the “why” behind your desires can help you crystallize what you’re really going after.


Without total commitment, and a big why to get you through the inevitable setbacks and disappointments your business will likely fail.

If you are an experienced business owner you already know this.

“There’s a difference between interest and commitment. When you’re interested in doing something, you do it only when it’s convenient. When you’re committed to something, you accept no excuses, only results.” Kenneth Blanchard

Everybody has a different “Big Why”, some want to create a legacy, achieve great things or have independance. Whatever your “big why” it must be big enough to get you through the inevitable disappointments,setbacks and roadblocks you will encounter on your journey to success and that is why a “big why” is a prerequisite to success.

If you are just getting started in business you may not be aware but your mindset and attitude determines how successful your business will be. There is no magic pill or overnight success formula. Success is not easy it requires hard work.

To be successful you must have a clear view of what’s next. Sometimes people turn away from what they don’t like but end up in a new place that’s no better.  

Once you’ve identified what’s driving you, it’s possible to begin clarifying the desired outcome. You may very well decide that instead of deciding to start a business, you might decide to revise your goal to be finding something you enjoy doing part time working from home a few days a week to generate additional income to improve the quality of live for your family.

Success, like failure, is not an accident but rather the result of your own design and efforts. Ultimately it is your choice. Do you have just an interest or do you have a big why and are you 100% committed to your success?

Everybody needs support. Everybody needs encouragement. Don’t try and be a lone ranger, to be successful you need people, a team, that will support and encourage you.